. General Manager of ED Office Products Tony Bertrand describes it as a significant win, “The dealer community has been looking for a distributor, of batteries in particular, that is more in touch with their demands, ED Office fits this criteria perfectly”, says Bertrand.
The Kodak range covers batteries, media and photo paper, as one of the top brand names in the world Bertrand is expecting big things from the new range. “We see Kodak Media, DVD’s and CD’s, as a natural extension to our paper business, after all both paper and discs are about storing information, so it’s a natural fit really.
According to Bertrand one of the things that has him excited about the media is the new Blu-ray and Gold Preservation Discs, Bertrand says, “ Blu-ray is the coming technology and ED Office give dealers easy access to the product, while the Gold Preservation Discs offer up to 300 years archival permanence and are made with real 24 karat gold, it offers dealers a way to up sell”.
The Gold Preservation Discs are available in both CD and DVD. Gold does not oxidize or breakdown so the data is preserved for longer. In applications where image and data integrity are important Kodak Gold Preservation Discs are the ultimate archival medium. “People often think government is the market for archival media and this is an important market but the home market is just as important. What customer would want to back up their valuable photo’s to a media that may fade in a few years, Kodak Gold Preservation Discs ensure those irreplaceable images are preserved for up to 300 years”, says Bertrand.
In the battery range Kodak offers a real alternative, one that offers value for the customer and margin for the dealer but still has the guarantee of performance that comes with a big brand name like Kodak. “We think the dealer channel is pretty much ignored by some of the major brands, dealers know that ED Office is a reliable supplier that they can access easily and we expect big things from Kodak Batteries and are prepared to support the dealers accordingly”, says Bertrand.
As for the photo paper, “What more do you need to say, who would know more about images on paper than Kodak”? Bertrand says, “It’s not all in the name though, Kodak has a real technical advantage and you just have to look at printed result to see that”.
Not only do the Kodak products offer performance you can trust, according to Bertrand they offer the dealer three major benefits, “A coordinated offering over three categories, a quality brand name that says it all and superior margin opportunities”.
To find out more about Kodak Batteries, Media and Photo Paper, you can contact ED Office Products on 1300 787 740. Back to Home page
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